Archive for the ‘Marketing’ Category

In the court of public opinion, all that matters is where the buzz goes and who believes the hype generated by various PR firms and media conglomerates.  Boeing claims that is competition makes air crafts that are more vulnerable to attacks. The KC-767 has a superior survivability rating and will have ...

The consumerist is a great website that often shares stories by people like you and me who struggle with corporate policies that are meant to put the squeeze on the little guy.  Corporate motivations have one thought in mind, profit!   One particular customer had a chat with customer service ...

Online ads are all the rage, with Microsoft, Google, and Yahoo all angling for dominance in the online marketing sphere. Everyone is touting online ads as the next big thing, but what people don't realize is that online advertising doesn't work, and when companies realize this, the inflow of ...

Ever wonder whether online advertising is effective and do you ever think to yourself, "how the heck does anyone make money off these lame ass ads, I would never click on the damned thing!" Well, some new research suggests that up to 50% of the clicks on advertisements are done by ...

Macworld has an interesting story detailing the reason behind Apple charging $19.99 to iPod touch users who want to upgrade their ipod with new features.  It turns out that there is an accounting requirement that obligates Apple to charge consumers for feature upgrades on products that aren't accounted for on ...

Apple plans to expand its worldwide retail presence Apple is planning to further expand its worldwide retail presence by opening up stores in Germany, Switzerland, Australia and Mexico. This is a significant move as Apple's retail stores have been an integral part of Apple's resurgence and in the company's meteoric stock performance ...

There's been so much talk about Yahoo and Microsoft over the weekend that some other big news may have escaped the prime time.   According to Marketing News, Google and Dell are fixing to announce new competition to the iPhone. Speculation is mounting that Google is plotting the launch of a ...

The Wall-Street Journal has a good summary of yesterday's Super Bowl ads.  Per usual, some were great, some were bad, and most were okay. In my opinion, however, Super Bowl commercials have lost their relevance.  Why?  Well, in case you aren't already aware, we are now bombarded with advertisements at every corner and ...

Computer geeks everywhere can rejoice, this year is your year!  Domino's Pizza created a website that allows obsessions to extend beyond the pigskin atmosphere. The new Domino's tracker system allows users to track the status of their order. From USA Today:  Domino's claims the system is accurate to within 40 seconds, regardless ...

Microsoft has been out of the loop when it comes to windows live marketing and their strategy for cracking into the search market.  Google is obviously the Goliath of search and a lot of the opportunities that might have been had by Microsoft were lost due to the new kid ...

Google is watching and it may be the beginning of the end for domain-squatting companies and individuals that take advantage of domain names without paying a cent for them.   The term "front-running" was once a priority of Go-daddy CEO Bob Parsons who coined the phrase "domain kiting" and spoke out ...

Every now and then I read an article that helps me learn a little bit about the strange people that coexist on this earth with me. I've never truly understood the Scientology noise myself, so I'm glad that the tech community is making some sort of attempt to either ...

25 Years ago, at Macworld '83 A young Steve Jobs announced the arrival of the Macintosh computer. [youtube]http://youtube.com/watch?v=lSiQA6KKyJo[/youtube]

The NY Times is reporting that General Motors will show one of its concept cars in Vegas this week. The objective? Move cars without drivers. I can imagine them being peppered with censors, GPS and software of some sort that would take care of 'less complex' routes. ...

Jessica Simpson Movie - "Blonde Ambition" Flops I don't write about issues related to film and entertainment that much, but this story is too funny to pass up. To be honest, I know very little about Jessica Simpson other than she looks great in a Bikini. Her hot bod wasn't ...

The associated press is reporting that a generous coffee buyer purchased a coffee for the person standing next in line and it set off a train of generosity by the Starbucks customers that followed. Coffee Drinkers' 1,013 Good Deeds MARYSVILLE, Wash. (AP) — One woman's kindness to a fellow Starbucks patron resulted ...